Although Netflix was considered to be one of the most demanded stocks in 2015, it did not do so great this year. Its earnings report for the second quarter shows that the prices of shares decreased. Netflix did not meet its prediction of 2.5 million new customers either, which does not look too well for […]
Lionsgate, the entertainment company responsible for popular movies such as the “Hunger Games,” recently purchased the premium channel Starz for $4.4 billion.
As a way of combatting sudden changes in the media industry, Lionsgate and Starz used this marketing strategy to add more content in their entertainment portfolio. This increases the value of the industry and […]