Marketing Secrets to Grow Your Law Firm

Here are some Law Firm Marketing Ideas to follow:   5% or more of gross revenue must be allocated towards marketing or else you’re not going to make much of an impression. As a reminder, this is not profit, which means salary and other expenses are not yet included. 2.5% is a great number if [...]

Marketing Secrets to Grow Your Law Firm

Pepsi Max Takes Branding to the Max in this New Marketing Ad

Following in the footsteps of other, more artistic innovators in branding strategies, Pepsi MAX recently decided to launch its own version of “commercial art.” The project was overseen by the world-class filmmaker, Harriman Steel of London, England, and included a massive room filled with tiny white Ping-Pong balls resting on inactivated mousetraps in a standard [...]

Pepsi Max Takes Branding to the Max in this New Marketing Ad