audio

You are here::»Tag:audio

How Beats Electronics Expanded Their Brand

Young Audio Equipment Company Used Celebrities to Expand its Brand
Beats Electronics is a great example of using celebrity influence to market a product. Founded by Dr. Dre and Jimmy Iovine, Beats by Dr. Dre became instantly popular. High quality audio enthusiasts find the quality of Beats debatable but this fails to diminish their popularity. Fans […]