BLOGS
Celebrities Take Marketing Push for Fruits and Vegetables
We’ve all seen our favorite celebrities marketing everything from shampoo to running shoes in television commercials, but will this same premise work for the likes of broccoli or cauliflower? If the Partnership for a Healthier [...]
10 Shocking Facts about Instagram
Instagram is not even five years old yet, and already it is considered a major player in the world of social media marketing. A recent report released by the Pew Research Center indicates Instagram ranking [...]
Sports illustrated Takes New Branding Approach with Plus Size-Model
The first plus-sized model to be featured in the 2015 Sports Illustrated annual swimsuit issue is making history. Sports Illustrated has always been known to take charge in fashion marketing with their bold statements of [...]
Pepsi Max Takes Branding to the Max in this New Marketing Ad
Following in the footsteps of other, more artistic innovators in branding strategies, Pepsi MAX recently decided to launch its own version of “commercial art.” The project was overseen by the world-class filmmaker, Harriman Steel of [...]
The Best Logo Design Changes Throughout The Years
Every year we witness many companies trying to improve their branding and marketing strategies by redesigning their corporate logos. Here are four of the best new logo design changes throughout the years that really attracted [...]
New Facebook Features for Pages in 2015
Twitter is not the only one battling with Facebook over worldwide dominance of news distribution. For well over a year now, Facebook has been cracking down on the “bait-and-switch” tactics used by many non-ad promotional [...]
iPhone 6 Launches Cause App Marketing Costs to Soar
The recent releases of both the iPhone 6 and iPhone 6 Plus along with the new Apple iOS 8 operating system have led to a huge increase in demand for expert and reliable mobile app [...]
Spa Marketing Checklist: 5 Marketing Tips That Work
When it comes to the highly competitive nature of the day spa industry, innovative marketing strategies can make all the difference in the world. In a business that is well known for its rather drastic [...]
Google Rewarding Website Owners with Mobile-Friendly Search Label
Google has officially launched their new mobile friendly label, a new update to their search engine algorithms which helps users more easily determine which sites are mobile-friendly. After several months of testing and retesting, the [...]
5 Ways To Know If Your Marketing Emails Are Actually Being Read
As consumers become more technologically savvy, getting our message across can prove to be more and more challenging. Even if your email is actually opened by the reader, you only have a couple of seconds [...]
Twitter Increases Traffic 10 Times by Implementing SEO on Landing Pages
If you think that Twitter’s ability to drive and engage traffic is completely non-existent, you might be surprised to learn that the social media giant is single-handedly trying to rectify the situation. On November 12, [...]
The Grove Partners with Uber For The Holidays
Our Los Angeles marketing company has discovered a fantastic partnership between The Grove and The Americana shopping malls of Los Angeles. These two malls have come up with a very creative marketing strategy to attract [...]