Generally, freelancers cost much less than agencies or on-demand services. But the reason why is simply due to the fact that many good, qualified freelancers are difficult to find. Think about it – have you ever heard someone say the expression, ‘there are too many cooks in the kitchen.’ This phrase applies to freelancers, as the quality of the work does suffer when there are too many inexperienced and underqualified freelancers out there. With that being said, you never want to cut any corners, especially when it comes to your brand and logo design.
Additionally, you will find many freelancers from different countries that will deliver something quick and for cheap, but may take shortcuts while doing so. This can mean a lot of different things. For example, stealing images and vectors and delivering them to the client can be extremely troublesome for the client. When this happens, the clients will have to pay the fines and the freelancers overseas will not take any accountability for it.
Instead, it is always best to go with a logo design agency that can provide the custom logo design that you need and deserve. When choosing a qualified logo design agency, you can expect to have a team that understands the importance of creating unique, memorable, and eye-catching designs that perfectly represent your company. Additionally, choosing the right logo design agency will eliminate all of the risk factors that come with working with a freelancer or with someone from overseas that doesn’t know or adhere to the rules and regulations that come with copyrights, trademarks, and other regulations.