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We’re keeping heads held high here at Branding Los Angeles proudly, not just proud of the innovative campaigns that we create, but proud of the innovative leadership that our agency is built on. So when we found out last week that our founder and CEO, Ben Behrooz, was featured on ShoutoutLA, a site dedicated to highlighting great entrepreneurs, creatives, and Southern California leaders, we were over the moon.
In this dynamic and inspiring interview, Ben reflects on his business background, what values resonated with Branding Los Angeles, and his desire for business to have a voice so that it can speak loud and proud. See the full story here:
https://shoutoutla.com/meet-ben-behrooz-ceo-founder-branding-los-angeles/
We’re highlighting some of the interview’s most compelling observations and most moving moments—and why this award means the world to our team, our clients, and our broader creative community.
A Vision Defined By Authenticity And Impact
All businesses have an origin story, and Branding Los Angeles was no exception for Ben. His started on modest but solid bases: bring people and brands together through culturally savvy, unbelievable stories. As he tells Shoutout LA, the company wasn’t born to offer earth-shattering services, but to fill the gaps in the marketspaces—enable businesses to finally speak to their audience in a richer digital world.
Ben’s early interest in marketing, media, and design turned into something different. He understood that there was just simply not all that much that most of the Los Angeles and global brands were doing with what they had because they lacked a strong, strategic brand identity. That is where Branding Los Angeles was born.
Under Ben’s leadership, the small creative venture has grown into a full-service ad agency with clients in the health care, fashion, real estate, legal, food & beverage, government, and tech spaces. Fueled by a team of strategists and experts with a shared passion for excellence with Ben, the agency is now a trusted partner for brands requiring results and cultural relevance.
What differentiates Branding Los Angeles from amidst as competitive a market as this one? It is a matter of the vision, strategy, and imagination that the agency applies, Ben explains.
“Under my leadership, we’ve had the privilege of supporting some of the biggest brands across industries, helping them grow, innovate, and connect with their audiences in meaningful ways,” Behrooz said in the interview.
It’s this ethic that fuels each campaign the agency creates—whether social content and web design, influencer and PR. Clients aren’t so much seeking a solution but rather hoping to find long-term partnerships, and that’s exactly what Branding Los Angeles offers.
And in Ben’s own words, one of the agency’s secrets of success is listening deeply to the client’s requirement and then taking it and crafting it into bold, clear, and emotionally compelling messaging. Whether it is a national beauty business that must pierce the clutter of a competitive marketplace, or a medical practice seeking to grow its business in the neighborhood, Branding Los Angeles develops differentiated, data-driven, and memorable strategies.
A Touch of Community and Payback
While the agency stable is full of country-iconic brands, Ben never also lost sight of the strength of so much local equity. Thread-wise through as well, and something carried through from the ShoutoutLA feature is his being so intent on payback—to community, to emerging creatives, and to someone rather than self.
This is also evident in the physical activities. The agency sponsors local events every year, participates in environmental activities like beach clean-up, and partners with non-profit groups and small businesses in its mission to give back more. Ben also mentors business students and young entrepreneurs interested in business, design, or a career in the media.
“We’ve always believed that success is most meaningful when it’s shared,” Ben says in the interview. “If we’re not using our platform to uplift others, then we’re missing the point.”
At Branding Los Angeles, collaboration, empathy, and social awareness are baked into how the team works. It’s not just about the bottom line—it’s about building a brand with heart.
Lessons in Leadership and Development
Ben graciously gives rollercoaster lessons in responding to the questions ShoutoutLA poses. Like so many of the entrepreneurs here, he too had his bout of self-doubt early on, particularly as an early-stage entrepreneur taking on a very competitive sector. Rather than giving up, however, he doubled down—on quality, on taking care of good client relationships, and on keeping his core values strong.
He credits flexibility and stability to most of the agency’s consistent growth. With the ever-evolving nature of the business, one step ahead without losing one’s identity is critical. Whether entering new platforms like TikTok, integrating AI into content planning, or pioneering the agency’s influencer marketing department, Ben keeps Branding Los Angeles at the cutting edge.
“Thank you for being the invisible hand that has shaped my journey, for transforming the improbable into the inevitable, and for reminding me, with every sunrise, that in America, dreams are not just envisioned but lived,” Behrooz said.
Advice to Aspiring Entrepreneurs
Ben’s interview also provides advice to aspiring entrepreneurs and how they can find Los Angeles branding. His message is simple: don’t wait for that ideal moment. Max out what you have, remain persistent, and have other people who believe in your vision.
“Entrepreneurship is not a line. There are gonna be times when you’re gonna doubt everything. But if you keep coming back, time and time again, that’s what defines you,” he concludes.
Young entrepreneurs need to learn their trade, become acclimated to their customer, and continue learning, Ben maintains. The best marketing, he’s discovered, is in listening—listening to consumers, customers, and the constant moving beat of culture.
Why This Feature Matters
Being featured on ShoutoutLA is a career highlight for Ben, yet it is so much more significant to our best branding agencies los angeles. It is vision, tenacity, imagination, and generosity. It is thinking outside the box and humble enough to do so. And most of all, it is media for good.
We’re thrilled to see Ben get his well-deserved accolades and thankful to ShoutoutLA for allowing us to share his story.His energy not only fuels our internal team, but all the clients, partners, and creatives we work with on a daily basis.
Looking ahead, we’re more excited than ever to keep pushing boundaries, moving the needle, and developing brands that connect on a human level.
Want to know more about Branding Los Angeles’ vision and values?
Read the full response here: https://shoutoutla.com/meet-ben-behrooz-ceo-founder-branding-los-angeles/
And stay in touch with us on social media for more news, behind-the-scenes, and thought leadership from the team.
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