The tech & apps industry has expanded in the previous year. This means tech & app companies are gaining more competitors. In order to be a successful company in this industry, it is important to execute unique marketing campaigns. A unique marketing campaign will distinguish companies from their competitors. With this in mind, we implemented strategies that will ensure our clients an increase of brand recognition. To achieve this, we used techniques that included focus groups, search engine optimization, and Google Adwords. Our techniques were implemented in a strategic manner to ensure positive results. At the end of every marketing campaign, companies had more followers and higher revenue.

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