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Case Study | Hospitality | Luxury Catering and Events
Catering Marketing
AV Gourmet, a fine catering brand built to book weddings and events
A luxury caterer needed a brand that looked as good as the food and a steady flow of bookings. We designed the logo, menus and every print piece, built the website, designed their events and bridal show presence, set up and ran their wedding and event booking accounts, and turned tastings into booked weddings.
The Client
AV Gourmet Fine Catering
AV Gourmet is a luxury caterer serving weddings, corporate events and private celebrations, from plated dinners and carving stations to wedding cakes and dessert tables. The food was already exceptional. The brand, the booking pipeline and the way couples found them needed to catch up.
We built the identity from the logo out, designed the menus and the full print kit, built the website, designed their tables and displays for events and bridal shows, and set up and managed their accounts on the wedding and live event booking platforms. Then we kept the calendar full: brides came in for cake tastings, desserts and full meals, and left with a booked date.
Services
By the Numbers
Objectives and Approach
Make the Brand Taste Like the Food
Couples book a caterer on trust. Every touchpoint had to say luxury before the first bite, then make it easy to book.
A Luxury Identity
A sharp red monogram, a refined wordmark and a style guide gave AV Gourmet a look that holds up on a wedding invitation and a carving station sign.
Menus and Print That Sell
Menus, tasting invitations, postcards, trifolds and a presentation folder gave couples and planners something beautiful to take home.
Be Where Couples Search
We set up and managed their wedding and live event booking accounts and built a website that sends visitors straight to booking.
Turn Tastings Into Dates
Branded tables and banners at bridal shows and events brought brides in for tastings, and the follow up turned tastings into booked weddings.
Plated, Poured and Served
The Food Does the Talking
The Menu
From First Course to the Cake
Plated starters, carving stations, wedding cakes and a champagne wall. We put the best of the menu front and center across the website, the booking profiles and the social feed.
Event Design
Tables Built to Be Photographed
Dessert tables, tasting spreads, tablescapes and buffet displays designed so every guest, and every guest's phone, sees the brand at its best.
The Kitchen
A Chef Couples Can Meet
Couples want to know who is cooking for their day. We put the chef and the kitchen team at the center of the story, on the website, in the tasting invitations and across social, so the first tasting already feels personal.
Brand Identity and Print
One Look, Every Piece
The AV monogram and wordmark carried through business cards, tasting invitations, postcards, trifolds, banners, a step and repeat and a four sided trade show table cover.
Weddings and Events
Booked for the Big Day
From the ceremony to the sparkler send off, AV Gourmet became part of the day. Bridal shows, booking platform profiles and tastings fed a steady calendar of weddings, corporate events and private parties.
What We Managed
Brand to Booking
Impact Summary
From Great Food to a Booked Calendar
AV Gourmet went from a talented kitchen to a fine catering brand couples recognize: a luxury identity, menus and print that sell, a website and booking profiles that bring in inquiries, and event design that keeps guests talking. Brides came in for tastings and left with a date on the calendar.
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