While Fast Food Fails, Chick Fil A Rises, Here’s Why

Chick Fil A is the gold standard of fast good. For others trying to rebrand and compete, a logo design company is a great starting point.

Here is why Chick Fil A is doing so well, and why a logo design company is the best place to boost business.


The Company

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Chick Fil A has done a great job with their branding, and that is a major reason why they have improved 17% in sales for the past year.  Their logo and strategies are great, which is a great reason to look to a logo design company when trying to boost business.  Chick Fil A was able to move past Subway, Wendys, Burger King, and Taco Bell in sales.  McDonalds and Starbucks are the only two franchises that Chick Fil A has yet to pass.

Why Are They Rising?

The industry is not doing too well as a whole.  Everyone is kind of just hanging in there trying to make ends meet.  But Chick Fil A just continues to rise in sales. With everyone else not doing a ton, what Chick Fil A is doing automatically becomes noticeable.  This current generation is simply not eating out as much


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Every company goes through challenges, and Chick Fil A is attacking them head-on.  Chick Fil A stays closed on Sundays and remains to be an extremely faith-based organization.  They also have come out against same-sex marriage, which caused a short-lived uproar. Even with these challenges, Chick Fil A still thrives above all.

Why Do They Succeed?

Chick Fil A is not a traditional fast food restaurant at all.  While most serve basic burgers and fries, they serve various chicken sandwiches and waffle fries.  These menu selections set Chick Fil A apart from the pack.

Probably the biggest reason Chick Fil A does so well is their outstanding customer service.  Customers leave Chick Fil A with a smile on their face due to the pleasantries exchanged by their hospitable staff.

It will not be long until Chick Fil A expands all over the place and brings that same unmatched customer service wherever they go.

About Branding Los Angeles

Branding Los Angeles offers many services and includes a logo design company for whatever an organization needs.  Serving the greater Los Angeles area, Branding Los Angeles has been able to boost clients sales to the max.  Contact Branding Los Angeles on the web and follow them on Instagram and Facebook.

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About the Author: Branding LA

We are a leading multi-cultural strategic branding agency specializing in creating a brand’s digital footprint, innovative communication engagements, and comprehensive public affairs strategies.

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