The dental industry is highly competitive – consistently working to attract new patients which is why an insightful and effective dental marketing strategy is key and critically important. If you want to grow your practice it is vital that you spend time on your marketing efforts. Here are four of the most critical marketing strategies to utilize to increase the number of patients visiting your practice.
1. Manage Your Online Directories
These days, people look for business information and recommendations from online directories like Yelp. Make sure that your dental office is listed on these directories so it is visible to more people. Reviews are also posted on these websites which is a great opportunity to respond to both positive and negative reviews. Read over the reviews to see what needs improvement in your office.